Released on: August 19, 2008, 4:33 am

Press Release Author: Nirmala Dsouza/OAK Consulting

Industry: Software

Press Release Summary: The new ERP system, Focus RT, will help the company improve
its manufacturing processes, streamline its business processes and enhance
operational efficiency

Press Release Body: Dubai, United Arab Emirates, August 19, 2008: National Tiles &
Block Co. Ltd., one of the largest manufacturers of tiles, concrete pacing blocks,
and concrete masonry building blocks, today announced that it has phased out its
older IT systems and is deploying Focus RT, the real-time enterprise resource
planning (ERP) solution from Focus Softnet. According to the company, the deployment
of Focus RT will lead to reduced production planning times, quicker response to
market changes, and increased levels of efficiency.

The company has been producing such tiles and concrete blocks since 1977, at its
facility located on the outskirts of Ras Al Khaimah in the UAE. "After completing
successful three decades, today National Tiles & Block has become an integral part
of the economic growth in UAE. It is also a pioneer and leader in the field of
concrete products and having more than 450 dedicated employees," explains Mr.
Abdullah, Director, National Tiles & Block.

In the face of a high rate of growth, several variations in the production line, the
need for shorter production cycles, and the need for aggressive pricing strategies,
the company began to debate the need for an ERP package. The company, however, did
not look for a short-term solution by cutting down fixed cost components such as
labour.

\"We clearly wanted a single software package that could take care of all areas of
our business processes such as production, accounts, materials, sales and
distribution, and pricing. The solution should have the ability to scale up as
required, and yet stay focused on helping the organisation grow," adds Mr. Abdullah.
"Moving up the value chain is something that can happen independent of IT in an
organisation. But IT has to enable it very strongly. The backend should be able to
support the value-addition process and consequent business changes."

National Tiles & Block considered using an ERP solution based on the strength of its
manufacturing solution, the vendor\'s support infrastructure and future scalability
of the solution. It chose to go with Focus RT, which is a Real Time ERP solution
that seamlessly integrates all facets of the business, including planning,
manufacturing, finance, sales, marketing and HR. Focus RT also flawlessly combines
the functionalities of Supply Chain Management (SCM) and Customer Relationship
Management (CRM). Focus RT, which is completely modular and scalable software, helps
increase productivity and reduce costs thus paving the way for increased revenues.

"Focus RT is user-friendly and easy-to-customize and is perhaps the only ERP
solution that passes on the reins, tools and know-how of addressing change to the
user," says Mr. Ali Hyder, CEO at Focus Softnet. "The in-built Report Designer and
facility for attaching External Report Writers and Applications, through the
advanced Voucher Wizard and Document Setup Guide, allow authorized users to create
or alter any number and type of vouchers and thereafter align them into any desired
workflow. We are confident National Tiles & Block will see huge benefits and cost
savings in their manufacturing and business processes by using Focus RT."

In addition to the its feature rich ERP solutions - Focus RT, Focus Softnet also
develops Streamline CRM, Focus6 - the mid-market accounting solution, Service
Management System and Academic Records Management System (ARMS) that covers entire
administration modules for academic institutes.


About Focus Softnet:
Focus Softnet, which commenced operations in 1992, has a strong global presence with
offices that deliver a comprehensive range of products and services. With its
International Headquarter in Dubai Internet City and with offices across the G.C.C,
Focus has a well established infrastructure and an excellent management team. The
solutions developed by Focus Softnet are business driven technologies that have been
developed in constant consultation with functional and management experts from the
industry. Their wide range of products and the modules within them - help seamlessly
integrate a wide range of customer requirements. These solutions minimize
information bottlenecks and Focus Softnet is always at the clients\' service to
customise them in keeping with the organisations overall vision and strategy. Major
markets of Focus are India, Middle East and Far East. In Middle East, Focus has 10
offices covering entire GCC, Iran and Yemen. Focus6 is the mid-market accounting
solution with over 1500 customers in UAE and over 2500 customers in the Middle East.
For further information, please visit http://www.focussoftnet.com

Media Contact:
Nirmala D'souza
PR Consultant
OAK Consulting FZC
+971507343840
nimi@oakconsulting.biz


Web Site: http://www.focussoftnet.com

Contact Details: Nirmala D\'souza
P.O.Box 39261
Dubai, UAE
+971507343840
nimi@oakconsulting.biz